EXPLAINER VIDEOS… EXPLAINED!

Did you know that using video on your landing pages can increase conversion rates by as much as 80%? Videos keep customers on your page longer, giving your marketing message more time to sink in. Thing is, not all videos are created equal.

Let me put it this way. A marketing video is like the type of clothes you wear. You can’t wear the same outfit to go to a rock concert, a job interview, and your cousin’s wedding, right?

Likewise, animated explainer videos comes in all sorts of styles, each tailored to different audiences. Let’s take a look at some of the most popular in the video above.