CHECK OUT THIS DIGITAL COUPON MARKETING INFOGRAPHIC
The Coupon, a marketing gimmick that provides consumers with a rebate or a discount on various products, originated in the early 20th century. Now, it is one of the most important marketing tools and has become ever popular with most online retailers. The world of online shopping has grown in leaps and bounds, thanks to smarter, efficient and agile, and sophisticated mobile gadgets. Consumers now use their mobile devices to search for and purchase products they want. Feeding this online shopping frenzy is the digital coupon marketing.
Check out the infographic below to learn more about how digital marketing coupons can benefit your Melbourne-based small business:
WHAT DO CUSTOMERS THINK ABOUT DIGITAL COUPONS?
Customers are actually more than receptive of digital coupons. According to Amasty,
- 66% of consumers think coupons helps in building brand awareness.
- 68% of customers say coupons generates customer loyalty.
- 60% of customer say they simply love to receive coupons.
- 50% of shoppers say they are likely to visit a store if they receive a coupon.
*Article originally written by Stacey Rudolph*