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ANALYSING THE IMPACT OF APPLE’S iOS7 ON THE ‘FLAT DESIGN’ MOVEMENT

Apple, world-leaders in innovative product development and technology, have ironically adopted (albeit, a little late!) an already existing and flourishing design trend – flat design. However, the astronomical power that the global brand possesses will undoubtedly catapult the popularity of this new-age technique into a ‘must-have’ marketing and design element, convincing many businesses to undergo significant brand shifts.

In today’s video, we explore the reasons behind the astronomical impact Apple will have on encouraging designers and businesses alike to adopt a change and how this promotes a shift in brand thinking for all new-age businesses.